Why Every Startup Founder Needs Networking Skills?
Every startup founder has to network if they’re going to succeed, particularly face-to-face networking, which 85% of businesspeople prefer. When you establish your company, you have nothing and nobody. No one knows your name and you have nothing to build up. Business is not about what you know it’s who you know. Any start-up founder worth their salt has to make connections if they want to avoid wasting money on marketing.
Get the Right Talent for Your Company Networking can introduce you to new talent. Most of the time, the best talent isn’t acquired through scouring the job websites. You need to look further away than that by getting to know the right people.
Discover New Strategies Through networking, you’re going to find out new tips and tricks to help you build your business. If you want to make your startup the best place to work in your town, you need to stay on the cutting edge of things. You need to stay ahead of the competition, and for that, you need exclusive information gleaned through networking.
Open Up New Opportunities Ever wondered how people picked up those new projects or how they won that new contract? It’s because they knew the right people. They built up their reputation by talking to the right people. Once you know one important person, they will introduce you to other important people. Use your networking skills to build your web of contacts and they’ll introduce you to brand new people.
Finding Support Sometimes you just need someone to chew over a business problem with. Making friends with people who understand where you’re coming from can make you see problems differently. They may suggest solutions you’d never before considered or they could simply provide you with a friendly ear. Support is essential in the world of startups, so make sure you invest time in getting it.
The last Word - Networking is a Constant The biggest networking mistake startup founders make is they only network in short bursts. They attend a few business conferences when they establish their companies and then never again. Networking is a constant and you shouldn’t stop doing it.